Why is Social Media important

posted in: Social Media

The whole reason for you to have a social media presence is one single goal: to increase revenue. This could be because of better customer service, improved sales conversion, word of mouth on steroids or great … Read More

What business people use in LatinAmerica and Spain

posted in: Social Media

One question that comes a lot is: Is there a LinkedIn market in Latam or Spain? The answer is: Of course! (Don´t need to be a guru to know that one). Now the issue here is that there aren´t as many Spanish speaking users in LinkedIn as one would expect. So, where are they?

Twitter en México

posted in: Social Media

Para muchos usuarios de internet, es evidente que en México se utilizan los medios sociales. Facebook, hi5, Fotolog y Twitter. Aunque muchas empresas siguen creyendo que los medios sociales son algo que en México no tiene importancia o efecto, cada vez es más notorio que se equivocan. Para ejemplo, con la reciente victoria de México sobre Francia en el mundial (2-0 por si se les había olvidado), se pudo observar inmediatamente la rección de los mexicanos en Twitter, favor de ver este gráfico para mejor ejemplo:

A personal brand and the person who makes a brand

posted in: Social Media

There is a big chunk of people that are interested in talking about “personal brands” and how you can market yourself as a professional in almost any field to connect with possible customers and your current customers. Another way of personal brand is what some major companies are doing now. Their brands are becoming “personal”.

Update on The Social Media Lesson

posted in: Social Media

This little update to my previous post is because I’ve been asked to clear my point about the Social media lesson. The reason for this blog to exist is to shed some light into the intricacies of the internet marketing world and hopefully, help someone with their own marketing efforts. My previous post had exactly that intention, although not very clearly defined.

Let this be a lesson in Social Media

posted in: Social Media

Social media has enabled us to keep in contact with close friends and family. It has also given us an interesting insight into other people’s minds and of course, we can’t avoid finding some serious blunders.

Great interview of Chris Brogan

posted in: Social Media

This is an interview by Cali Lewis from GeekBrief.tv. Our marketing approach should understand the numbers, but we must learn to see people as people and not just a bunch of data.